creative career

Putting Crowdfunding in Perspective: Respect Your Audience to Maximize Your Results

Funding ain’t easy. Technology makes it seem easy, especially with platforms like Kickstarter, IndieGoGo, and GoFundMe holding the promise of access to new fans with open wallets. Of course, it takes a tipping point of personal contacts funding a project to a certain dollar amount in order to access your yet-unknown audience. Which means outreach […]

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But Would Anyone Buy a Ticket?

Business / Michael Roderick

When I was raising money for Broadway shows, I was approached by a LOT of creatives who would ask me to consider raising money for their project. In many of these instances, these individuals would spend most of the meeting explaining to me how their show was a “surefire” hit and how if they just

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Ditch Your Business Plan and Focus on Your Game Plan

Business / Ciara

Raise your hand if this sounds familiar: you’re working to get your idea out there, so you sit down to write a marketing plan… because that is what responsible business owners are supposed to do. But what starts out as a valiant effort to lay out your marketing calendar for the next twelve months devolves

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Featured Artist: Jackie Battenfield

Culture / Pregame HQ

Jackie Battenfield is known for her luminous paintings and prints of natural forces. Her works explore her fascination with the most abstract qualities of landscape—most recently the natural unfolding and leafing of a tree branch. She sees the painting process itself as akin to an intimate meditation on landscape. Curator Gabriel de Guzman wrote in

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September 2018: Streamlining Your Business

Strategy / Ciara

If you’re running a business, you are probably doing a lot of extra work you don’t actually need to do. Every business is full of waste. Even one-person businesses and side hustles suffer under the weight of an overabundance of ideas, messages, strategies, and tactics. If you’re lean and mean and moving fast, you can’t afford to be

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Encore: Welcome to the Elite Society of Former Performers

Career / Ciara

An excerpt from Exit Stage Right: The Career Change Handbook for Performers Once you’re solidly in your new chapter, you join the ranks of the Former Performers: the passionate souls who pursued one of the most difficult – and rewarding – career paths that exist. You followed your first dream, and that is something you

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Following Your Passion Will Alienate, Offend, and Generally Piss People Off

Business, Strategy / yvette

The Road to Realizing Your Dream is Littered with Haters “If you’re going to try, go all the way. Otherwise, don’t even start. This could mean losing girlfriends, wives, relatives and maybe even your mind. It could mean not eating for three or four days. It could mean freezing on a park bench. It could

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