Raise your hand if this sounds familiar: you’re working to get your idea out there, so you sit down to write a marketing plan… because that is what responsible business owners are supposed to do. But what starts out as a valiant effort to lay out your marketing calendar for the next twelve months devolves […]
Ditch Your Business Plan and Focus on Your Game Plan Read More »
If you’re running a business, you are probably doing a lot of extra work you don’t actually need to do. Every business is full of waste. Even one-person businesses and side hustles suffer under the weight of an overabundance of ideas, messages, strategies, and tactics. If you’re lean and mean and moving fast, you can’t afford to be
September 2018: Streamlining Your Business Read More »
During slow summer months or winter hibernation, it’s easy to find an excuse to drift in late, check out early, and let a lack of momentum slow your whole roll. Even if you’re not on vacation, your inbox is full of out-of-office autoresponders, which can mean meeting-free mornings and afternoons spent shopping online instead of
What to Do During a Slow Period: Strengthening Your Business Strategy Read More »
The Road to Realizing Your Dream is Littered with Haters “If you’re going to try, go all the way. Otherwise, don’t even start. This could mean losing girlfriends, wives, relatives and maybe even your mind. It could mean not eating for three or four days. It could mean freezing on a park bench. It could
Following Your Passion Will Alienate, Offend, and Generally Piss People Off Read More »
Podcast: Play in new window | Download Subscribe: Apple Podcasts | Android | RSS “As you increase the profitability of your services, you free up your time and you free up your life.” What if you could work fewer hours while making more money? Pia Silva will describe how to do just that! Pia is
The Startup Sessions: Learn How To Fall in Love with Your Business Again with Pia Silva Read More »
How to Use Storytelling to Create Trust and Build an Authentic Network for the Shy, Introverted, and Sleaze-Averse As a shy child I dreaded any activity that required an introductory game. Birthday parties, bar mitzvahs, and youth group mixers were attended with the resignation that the first half hour would involve enduring some sadistic adult’s
Don’t Knock The Hustle Read More »
PODCAST: PLAY IN NEW WINDOW | DOWNLOAD SUBSCRIBE: APPLE PODCASTS | ANDROID | RSS “It’s been said to death, but it couldn’t be more true. The combination of the group of people you serve and the result you give to them has got to be crystal clear and very, very specific.” Meet Matthew Kimberley… the Entrepreneur’s Secret Weapon. He helps entrepreneurs all over
The Startup Sessions: How To Make Your Business Stand Out with Matthew Kimberly Read More »