When travelers plan a trip to Oregon, their journey begins online. For businesses to attract these potential visitors, it is essential to make a strong first impression from website to social media, with complete information, compelling images, and positive reviews. Recognizing this need, Travel Oregon launched the Digital Marketing Boost Program, aimed at enhancing the […]
[case study] Empowering Farmers with Digital Marketing Read More »
Before you do any marketing or publicity, you’ve got to have a smart plan of attack.
Start with Strategy: Build Your Marketing Department in the Right Order to Get Results Read More »
The results of our latest member survey, plus the how and why behind our approach.
Member Spotlight: Michael Krol, Founder of Germinate Read More »
The results of our latest member survey, plus the how and why behind our approach.
The Results Are In: What Pregame Members Accomplished Read More »
Staying optimistic – as long as it’s grounded and rooted in reality – is the best response to a world in upheaval.
How (and Why) Pregame Members are Thriving Despite Covid Business Disruption Read More »
Ready for more attention for your small business? Here’s what you need to know before you hire a PR firm, marketer, or publicist for your startup.
Small Business PR: When to Hire a Publicist vs When to Do It Yourself Read More »
You’re in a position to support an entire network of small businesses… how do you level them up fast? Portland’s official destination marketing organization has a deep connection with the local businesses that serve tourism, meetings, and conventions. The challenge: Travel Portland needed to increase value for its local business partners while also helping small
[case study] Travel Portland Small Business Curriculum Design Read More »