Ready, not ready. Expert, novice. Professional, amateur. Are we ever fully baked, polished and ready for mass consumption? Being an entrepreneur comes with its fair share of naysayers. We’ve all been there – yes or yes!? I was recently challenged by a well-meaning family member asking “how can you possibly offer life advice to […]
An Offering: The Impostor Syndrome Antidote Read More »
I have never really been much of a planner or one to set goals per se; when the inevitable interview question “where do you want to be in five years” was posed to me I truly had no idea how to answer (I’m sure I made something up that sounded good for the circumstance). My
Brazilian-American artist Fiona Aboud creates images rooted in photography that are inspired by painting and natural elements. Aboud’s lyrical and humanistic style frees the imagination while challenging issues of perception, multiculturalism and stereotypes. Aboud’s practice is influenced by photographers like Edward Curtis who documented Native Americans whose culture was in danger of disappearing. This mindset
Featured Artist: Fiona Aboud Read More »
Create a vision board?! No, thank you! Truth is, I dislike making vision boards and making new years resolutions. I always have. From an early age, I vividly remember sitting at the round communal art table with my peers who were excitedly drawing out their deepest wishes for the new year, expecting that I’d be
Why I Hate Vision Boards Read More »
Funding ain’t easy. Technology makes it seem easy, especially with platforms like Kickstarter, IndieGoGo, and GoFundMe holding the promise of access to new fans with open wallets. Of course, it takes a tipping point of personal contacts funding a project to a certain dollar amount in order to access your yet-unknown audience. Which means outreach
Putting Crowdfunding in Perspective: Respect Your Audience to Maximize Your Results Read More »
When I was raising money for Broadway shows, I was approached by a LOT of creatives who would ask me to consider raising money for their project. In many of these instances, these individuals would spend most of the meeting explaining to me how their show was a “surefire” hit and how if they just
But Would Anyone Buy a Ticket? Read More »
Raise your hand if this sounds familiar: you’re working to get your idea out there, so you sit down to write a marketing plan… because that is what responsible business owners are supposed to do. But what starts out as a valiant effort to lay out your marketing calendar for the next twelve months devolves
Ditch Your Business Plan and Focus on Your Game Plan Read More »